Jamaican ideals, constant innovation drive Small Axe Disc Golf Co.

By Steve Hill – Rattling Chains staff

The island nation of Jamaica – home of reggae, coastal beauty, and Olympic champion Usain Bolt – at first does not seem like the source of inspiration for a burgeoning disc golf company.

Indeed, the country boasts zero proper disc golf courses.

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For the minds behind Small Axe Disc Golf Co., though, vacations to the country have provided a mindset and energy that they have brought back stateside and injected into their products.

Billed by founder Damon Neth as a “disc golf lifestyle and products company,” Small Axe in the past year has introduced three products to market, all geared toward, as the company’s art director puts it, the “disc-nerd” in every player.

From the Puck – an interlocking putter and driver mini set that can hold coins, first aid kits, and anything else you can think of – to Chucker’s Chalk, which packages grip chalk into a disc golf bag-friendly bottle – Small Axe is aiming to bring players products that combine innovation and function, all while maintaining the core reason most people pick up a disc in the first place – fun.

“It started a long time ago with the feeling that disc golf could benefit from a positive, joyful brand that celebrated the fun and cooperative spirit of disc golf,” Neth said.

After coming to enjoy interlocking minis, Neth dreamed up the idea of a putter and driver hooking together as something that would be more appealing to consumers, he said.

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