Product Review: Bearded Brothers’ energy bars

By Steve Hill and P.J. Harmer — Rattling Chains staff

As far as energy bars are concerned, I don’t care if the company making it tells me it’s going to make me run faster, have more endurance, or recover from a workout more quickly. If it tastes like crap, it doesn’t matter.

So when I was presented with the chance to review Bearded Brothers’ offerings the ever-growing bar market, I was pleasantly surprised to find not only no claims of superhuman feats if I ate them, but also – more importantly – tremendous flavor.

product_reviewIndeed, each of the company’s four varieties offer complex, unique, but not over the top flavor profiles. Mighty Maca Chocolate is inherently sweet, but not overbearingly so. Bodacious Blueberry Vanilla mixes the bars titular flavors in a subtle fashion that leaves a pleasant aftertaste, while Colossal Coconut Mango balances texture and acidity in each bite.

The winner of the bunch, though, is Fabulous Ginger Peach. The combination doesn’t sound like it will work at first – for me, ginger brings thoughts of sushi and ale, not energy bars – but opening the package tells a different tale. The overwhelming freshness of the ginger hits the nostrils right off the bat, clearing your senses for the sweetness of the peach to come. Overall, it is an extremely invigorating flavor that mixes sweet and prickly at the same time.

While the taste is all these bars need to be successful, they have a lot more going for them, too. The packaging, for example, is something I wish more energy bars would embrace. It is resealable, so if you don’t want to scarf the whole bar at once, you can save it and keep it fresh. It is also shaped reasonably well so that it can fit in the back pocket of some running shorts, or a bicycle kit, or a small disc golf bag pocket. The outdoorsy background that the creators of Bearded Brothers boast is clearly evident in this detail.

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Bearded Brothers brings all-natural energy to disc golf

By Steve Hill – Rattling Chains staff

With all of the concentration required in order to execute proper disc golf shots (“Am I reaching back far enough? What line am I trying to hit? How’s the footing on this hillside?”), a rumble in the stomach is the last thing anyone needs to worry about.

Have no fear. Bearded Brothers is here.

Started as a simple idea in October 2010 by non-brothers (more on that later) Chris Herbert and Caleb Simpson, Bearded Brothers produces energy bars that are 100 percent organic, vegan, and gluten-free. From its origins in kitchen experimentation to full production that now finds the bars available in 23 states, Herbert said the motivation for building the company was necessity.

BeardedBrothersLogo“Bearded Brothers was born from two guys wanting to make energy bars that tasted great and had solid nutrition,” he said. “Initially, Caleb and I made our own bars for personal use, as healthy eating was a top priority to both of us. Caleb being an amazing climber, runner and cyclist, and myself being an avid disc golfer, traveler and outdoorsman, we realized how hard it was to find an energy bar that, one, tasted good and, two, wasn’t full of crap.

“Unfortunately, we couldn’t find one that met both criteria,” Herbert continued. “So we made our own.”

The Austin, Texas-based duo began by creating eight different flavors of their product, which was then pared down to today’s four offerings via a public taste testing party. They also put a great deal of effort into researching the packaging – which features a resealable, newly-compostable wrapper – and, of course, the name of the company.

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